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Leveraging creator brand equity in marketing

1 post

Operational Execution and Scale of Creator Outreach The campaign's ambition required an operational scale that matched its cultural breadth. This was not a smal...

Amazon Kindle Direct Publishing

Neutrogena BookTok campaign strategy – Everything Yo…

  • Authentic storytelling in beauty advertising
  • Crossover marketing for Gen Z beauty brands
  • Leveraging creator brand equity in marketing
  • Multi-platform content distribution synergy
  • Neutrogena BookTok campaign strategy
  • Neutrogena influencer seeding program scale
  • Serena Kerrigan confidence short stories
  • Serum benefit linked to romance tropes
  • Steamy short stories marketing execution
  • Wattpad hub and spoke distribution model
by poster
Published October 22, 2025

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