Amazon KDP Marketing And Promotion – New Book Launch!

Amazon KDP: A Glossary of Direct Publishing Terms


Welcome to our comprehensive glossary of Amazon KDP (Kindle Direct Publishing) terms, designed to empower authors and publishers in their direct publishing journey. Whether you’re a seasoned pro or a newbie, this glossary will provide clear and concise definitions of the essential terms you need to know to navigate the world of Amazon KDP.


Advance Reading Copy (ARC): A pre-release version of a book shared with reviewers and beta readers for feedback.

Author Central: Amazon’s platform for authors to manage their books, connect with readers, and access marketing tools.

Back Matter: Materials included at the end of a book, such as the index, glossary, and acknowledgments.

Blurb: A brief, attention-grabbing description of a book used to entice readers.

Category: The genre or niche that a book falls under on Amazon. Choosing the right category is crucial for discoverability.

Cover Creator: Amazon’s free online tool for designing and creating book covers.

Distribution Channels: The platforms through which your book can be made available, such as Amazon, Apple Books, and Kobo.

E-book: A digital version of a book that can be read on electronic devices, such as e-readers, tablets, and smartphones.

File Size: The size of the e-book file, usually measured in megabytes (MB) or kilobytes (KB).

Font: The typeface used in the body text of a book. Choosing a readable and visually appealing font is essential.


Glossary: A list of definitions for specific terms related to a particular subject or field.

ISBN: International Standard Book Number, a unique identifier assigned to each book to facilitate its cataloging and distribution.

Keywords: Relevant words and phrases that describe the content of a book and help readers discover it.

Launch Date: The date when a book is made available for purchase on Amazon.

Look Inside: A feature that allows readers to preview a portion of a book before purchasing it.

Metadata: Information about a book, such as its title, author, description, and keywords, that helps Amazon categorize and display it.

Page Count: The number of pages in a book, including both the front and back matter.

Page Numbers: Digital markers that indicate the location of specific pages in an e-book.

Print-on-Demand (POD): A method of printing books only when they are ordered, eliminating the need for large print runs and inventory.

Proofreader: A professional who reviews a book for errors in grammar, spelling, and punctuation.

Publication Date: The official date when a book is released to the public.

Query Letter: A one-page letter sent to agents or publishers to introduce a book and its author.

Rank: A measure of how well a book is performing in the Amazon rankings based on factors such as sales and reviews.

Reader Magnet: A free or low-cost piece of content offered to entice potential readers to subscribe to an author’s email list or follow their social media channels.

Review: A written or spoken assessment of a book by a reader. Positive reviews can significantly boost a book’s visibility and sales.

Royalties: The percentage of the book’s sale price that the author receives. Amazon offers different royalty rates based on the book’s price and distribution channels.

Sales Report: A document that provides information about a book’s sales, including units sold, revenue, and royalties.

Search Engine Optimization (SEO): Techniques used to improve a book’s visibility in Amazon’s search results.

Self-Editing: The process of editing and proofreading a book independently, without the assistance of professional services.

Series: A group of related books that share a common theme, characters, or setting.

Synopsis: A brief summary of a book’s plot and characters, often used in marketing materials or query letters.

Targeted Advertising: Advertising campaigns that use specific criteria to reach potential readers who are likely to be interested in a book.

Trim Size: The physical dimensions of a book, including its width, height, and thickness.

Word Count: The total number of words in a book, excluding front and back matter.