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Matt Efford: A Family’s Printing Legacy and the Rise of Self-Publishing in Newfoundland and Labrador

Nestled in the vibrant city of St. John’s, Newfoundland and Labrador, Matt Efford, a dedicated firefighter, has embarked on a remarkable journey to revolutionize the local publishing industry. With a deep-rooted family history in printing, Efford has launched Print N.L., a pioneering printing brokerage service that caters to the growing community of self-publishing authors in the province. This innovative venture not only taps into the burgeoning trend of self-publishing but also revitalizes a cherished family business, propelling it into a new era of success.

The Genesis of Print N.L.: A Fusion of Passion and Opportunity

Matt Efford’s involvement in the printing industry is a story of passion, perseverance, and familial heritage. Growing up, his bedroom shared space with a Heidelberg printing press, a tangible reminder of the deep connection between his family and the craft of printing. As he matured, Efford became an active participant in the family business, Modern Printing Group, helmed by his father, George Efford.

Inspired by the resurgence of self-publishing and the increasing demand for book printing services, Matt Efford recognized an opportunity to expand the family business’s offerings. He saw the need for a local service that could cater to the unique requirements of self-publishing authors in Newfoundland and Labrador, providing them with the resources and expertise to bring their literary dreams to fruition.

Self-Publishing: A Double-Edged Sword of Creative Freedom and Financial Risk

The rise of self-publishing has zweifellos unleashed a world of possibilities for authors, granting them the freedom to bypass traditional publishing routes and take control of the entire publishing process. However, this newfound autonomy comes with its own set of challenges. Self-publishing authors must shoulder the upfront costs of printing, editing, and marketing, which can impose a significant financial burden.

Print N.L.: A Lifeline for Aspiring Authors

Print N.L. emerges as a beacon of hope for self-publishing authors, offering a comprehensive range of services to alleviate the financial and logistical challenges they face. Authors can entrust their manuscripts to Print N.L., confident that the company will handle every aspect of the printing process, from formatting and layout to binding and distribution. This turnkey solution allows authors to concentrate on their writing and marketing efforts, while leaving the technicalities of book production to the experts.

The Perfect Binding Machine: A Game-Changer for Book Production

A key factor in Print N.L.’s success is the acquisition of a state-of-the-art perfect binding machine. This specialized piece of equipment enables the company to produce high-quality books with a professional finish, comparable to those produced by traditional publishing houses. With a remarkably quick turnaround time of just two weeks, Print N.L. offers authors a rapid and efficient way to bring their books to life.

WritersNL: A Beacon of Support for Newfoundland and Labrador’s Literary Community

WritersNL, a renowned non-profit organization dedicated to empowering writers in Newfoundland and Labrador, wholeheartedly embraces the emergence of Print N.L. as a valuable resource for self-publishing authors. Jen Winsor, the organization’s executive director, emphasizes the importance of thorough research and careful selection of reputable companies for self-publishing ventures. She encourages authors to utilize WritersNL’s extensive resources to navigate the self-publishing landscape and make informed decisions.

A Family Business Reborn: The Intertwined Legacies of Modern Printing Group and Print N.L.

Print N.L. is more than just a business venture for Matt Efford; it is an extension of his family’s legacy in the printing industry. Modern Printing Group, his father’s business, has been an integral part of the local printing scene for years, earning a reputation for excellence and customer satisfaction. With Print N.L., Matt Efford is taking the family business to new heights, seamlessly blending traditional craftsmanship with cutting-edge technology to meet the evolving needs of authors and publishers.

Conclusion: A New Chapter in Newfoundland and Labrador’s Literary History

The launch of Print N.L. marks a pivotal moment in the literary landscape of Newfoundland and Labrador. Matt Efford’s passion for printing, coupled with the growing demand for self-publishing services, has created a unique opportunity to empower local authors and bring their stories to life. As Print N.L. continues to flourish, it is poised to play a pivotal role in fostering a vibrant and thriving literary community in the province, providing a platform for diverse voices to be heard and celebrated.